Your Higher Brand is calling
Embodying the energy of your higher brand - and what that actually means
Your higher brand is calling, and it needs you all to step up. There is a gap between where your brand is, and where it wants to be - it is just waiting for the conduits and codes to get there.
The conduits? The humans behind the brand, making the decisions and guiding the way, acting as shepherds and shamans to make it all happen. They take the essence and energy and express it - through words, wisdom, and wonder.
The codes? The subtle shifts and changes that need to be invited in to make the change happen. It’s a tweak of a process, a difficult decision, moving the needs and moving forwards towards that higher brand.
Your higher brand
Is the version of the brand that is all singing, all dancing, in its element and thriving.
Visualise it, sit with it, talk to it.
What does it need in order to become a reality?
It might be a new language to use and magnetise with, a strategy to shift directions, or maybe messy action to just get that wheel turning.
But, whatever it is, your higher brand will tell you if only you give it the space to speak.