Substantiated claims
are really, really
Sexy
Creative impact reports, deciphering data,
and telling really good stories.
★ Scroll down
★ Scroll down
scene set, why important, impact stories - 3 prong
Story, Substance, and Soul
We tell stories backed by data and rooted in …….
how
we
help
our
speciality
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★ Is B Corp pointless?
★ Is B Corp pointless?
Purpose without
points
B Corp has gone pointless.
With the introduction of the new standards, the old points system has been retired. Before this update, that number was enough to position a brand's impact, intention, and direction.
So, what does that mean for impact?
It means brands need to be clearer - in sharing who they are, what they stand for, and the impact they are here to create. It means standing taller, speaking louder, and being intentional with the words and story. An opportunity for more connection, conversation, and collaboration but also a call for more depth, more detail, more data.
Impact as a commercial tool
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work with effable
We’re B Corp™ Certified
Doing business the way it should have always been done
- and buildings brands that think the same way.
Your brand’s
Inner World
The foundations and roots.
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How a brand speaks and what it says, the language it uses and the words written down on a page. We craft voices for brands that are uniquely theirs - the voice your brand has always known is in there, but not been able to share.
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Digging down into the foundations of the brand - the vision, the mission, the purpose and the values, and how they are communicated outward. Bringing shareholders and stakeholders along for the journey and inviting them into your world.
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Speaking internally with consistency and clarity to become better. From B Corp messaging internally to creating better working cultures, internal communications strategy and roll out to bring everyone together.
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Your brand’s
Outer World
What it wants to share with the world.
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Everywhere your brand shows up in the written format, we work with brands who are looking for consistency, clarity, and community in how they show up - from articles and white papers to newsletters and product descriptions, we work on strategy and execution.
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Creative ideas to launch, share, or grow. For challenger brands or those looking to show up differently, we look after strategic and creative direction and execution for brands that want to go deeper.
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Annual impact reports that actually get read. We create concepts, write, and design impact reports that can be used as an asset and commercial tool within the business. Creative ideation and rollout to make sure that your impact report isn’t sat gathering dust for 10 months of the year.
B Corp™ Certified
Co-creating with Mother Nature
Doing business the way it should have always been done -
for People and for Planet.